Browse Items (3135 total)
Sort by:
Intention to Continue Relationship in B to B Setting – Case of Guinness Ghana Breweries – Some Preliminary Findings
Relationship marketing serves the purpose of building a long-term relationship with business partners in order to minimize switching behavior and increase intention to continue business. This study assessed the relationships between relationship…
Inter-Ethnic Conflicts and their Impact on National Development, Integration and Social Cohesion: A Study of the Nawuri-Gonja Conflict in Northern Ghana
For many years Northern Region of Ghana has been in a state of turmoil and atrophy due to intermittent interethnic conflicts over a broad layer of issues. In 1991 and 1992, Kpandai and its surrounding areas in present-day Kpandai District in Northern…
Interculturality for Personal Development and Organizational Leadership
Interculturality is a key competency for students and emerging professionals across a variety of fields, from business and education to health care and non-profit leadership. This book bridges academic theory with professional application, helping…
