Browse Items (644 total)

Purpose
This paper aims to focus on the nexus between sustainability and desired outcomes for smart cities. The main focus is on how green leadership influences the relationship between smart and sustainable activities and stakeholder…

Achieving the 17 sustainable development goals (SDGs) has become very important in the survival of the human race and the earth's ecosystem. The purpose of this study is to see the effectiveness of social media communication and how it influences…

CSR is important not just because it helps businesses to help society and communities but because it can help firms to build trust and identify with the needs of communities. Establishing and keeping trust with customers, communities and regulators…

This chapter surveys the literatures on managerial innovation and provides a wide and structural view of management system philosophy and e-tourism. It gives a historical perspective of MIS (Management Information System) and the related concepts…

Hospitality and Tourism Marketing: Building Customer Driven Hospitality and Tourism Organizations is an absolutely crucial book in light of the world post COVID-19. Following the pandemic, big hotel chains like the Accor Group and Marriot closed…

Forging sustainable development must explicitly commit to gender issues in the management of enterprises in Africa. However, advancing both gender equality and creating sustainable pathways present pressing problems. This book chapter examines the…

Attempts by some state-owned enterprises (SOEs) to pursue rigorous branding and rebranding strategies have been met with disdain, particularly in Ghana where stakeholders and other commentators question the rationale for such strategies; labelling…

Undoubtedly, the competitive business environment arising from current global economic challenges and the rapid technological advancement among other pertinent issues, pose a serious challenge for businesses especially, those within emerging market…

In the twenty first century Africa has seen an increased momentum and an infusion of economic vibrancy in various sectors of the economy. In most of the countries there has been the development of a strong private sector participation in business and…