Discovering the Motives to Browse Internet among MBA Students: An Interpretivist Investigation

naeem-kashif-2018-discovering-the-motives-to-browse-internet-among-mba-students-an-interpretivist-investigation.pdf

Dublin Core

Title

Discovering the Motives to Browse Internet among MBA Students: An Interpretivist Investigation

Creator

Robert Ebo Hinson

Description

This study aims to discover motives to browse Internet among MBA students from Pakistan to understand its role to facilitate
student leaning in business schools. The data is collected by means of focus groups and Facebook posts to discover motives to browse
Internet. Thematic analysis is performed to analyse the data which includes recording, coding, and development of emergent themes.
The four motives to browse Internet which are: Communication, Career Management, Information seeking, and Academic performance. The study is unique in two aspects. First, the data triangulation is achieved by methodological advancement to explore the
motives behind Internet browsing. Secondly, the business students from a developing Asian country are selected to render some
country specific strategies to make productive use of Internet.

Publisher

SAGE Publications

Date

2018

Source

https://journals.sagepub.com/doi/pdf/10.1177/0972262918785959

Language

English