This chapter interrogates Africa’s public sector organisations’ major objectives for using social media. The review of the literature and social media accounts found that social media platforms are used to provide information to citizens. The…
Private universities have entered into the higher education service provision market in Nigeria. With many of them competing for prospective student enrolment, it is not surprising that some of them have deployed marketing strategies to attract…
This study assessed the moderating role of information technology integration (ITI) in the relationship between management accounting practices (MAPs) and financial performance (FP) of manufacturing firms. MAPs comprise five dimensions namely;…
This study was designed to assess the relationship between Management Accounting Practices (MAPs) and sustainability performance (SsP) of manufacturing firms in Ghana. The study also investigated the moderating roles of IT adoption, CG and OC in the…
Responsible leaders (RL) play a significant role in ensuring employee engagement and their successful management during crisis. Guided by the Protection Motivation Theory (PMT), the purpose of the study is to identify the dominant characteristics of…
Responsible leaders (RL) play a significant role in ensuring employee engagement and their successful management during crisis. Guided by the Protection Motivation Theory (PMT), the purpose of the study is to identify the dominant characteristics of…
Purpose
This paper identifies and discusses the strategies adopted by a manufacturing company to manage its national and international employees' anxiety, health and safety with the onset of the COVID-19 pandemic, to fill a current research…
: From the complexity theory, it is argued that external factors largely determine the effectiveness of firm-level strategies. Hence, firms must seek to align their strategies such as market innovation with the prevailing business environment to…
Abstract: From the complexity theory, it is argued that external factors largely determine the effectiveness of firm-level strategies. Hence, firms must seek to align their strategies such as market innovation with the prevailing business environment…