Advertising: An Integrated Marketing Communication Perspective, 4th Edition

Dublin Core

Title

Advertising: An Integrated Marketing Communication Perspective, 4th Edition

Creator

Belch, E. George., Belch, A. Michael., Kerr, Gayle., Waller, David., and Powell, H.. Irene

Subject

Marketing ,Advertising, Public Relation Management

Publisher

McGraw- Hill

Date

2020

Format

PDF

Language

English

Type

Text