Browse Items (644 total)

Purpose-As the digital version of word-of-mouth, social media represents the materialization, storage, and retrieval of word-of-mouth content online. The study examined the social media marketing activities of Vodafone and MTN Ghana’s Facebook pages…

Considering the objectives of Nigeria's Renewable Energy Program, three basic questions are asked in this study: Can Nigeria really build its economy on renewable energy? Is it possible to substitute nonrenewable energy for renewable energy? What is…

Can Ghana build its economy on renewable energy? Is it possible to substitute nonrenewable for renewable energy? What is the impact of renewable energy on the economy of Ghana? These questions are relevant and worth considering as far as the…

Recognizing the need to increase energy efficiency across various sectors of the economy, the Brazilian government through the national energy efficiency plan (adopted in 2011) seeks to avoid 30 million tons of CO2 emissions through a reduction in…

The degrowth approach posits the idea that sustainable development and economic expansion are mutually exclusive. Conversely, it is believed that international trade within a complex economic system can help distribute green products to…

The paper examines the effect of Supply Chain Management Practices (SCMPs) on Performance of Small

Debt financing plays a pivotal role in the success of both large and small businesses since it affect their profitability and solvency. The aim of this study is to examine the effect of debt finance on the profitability of SMEs within the Accra…

This book chapter explores the development of entrepreneurial ecosystems in emerging markets, with a specific focus on the Quadruple Helix Model. The Quadruple Helix Model emphasizes collaboration and interaction among four key actors: academia,…