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ISE International Marketing, 19th Edition
Pioneers in the field, Cateora, Gilly, and Graham continue to set the standard in this 19th edition of International Marketing with their well-rounded perspective of international markets that encompass history, geography, language, and religion as…
Statistics for Management and Economics, 12th Edition
Discover how important statistical methods are for today's managers and economists as you learn how to apply these tools to real business problems with Keller's best-selling STATISTICS FOR MANAGEMENT AND ECONOMICS, 12E. This edition emphasizes…
Supercommunicators: How to Unlock the Secret Language of Connection
From the Globe and Mail and New York Times bestselling author of The Power of Habit, an investigation of what makes conversations work and how we can all learn to be supercommunicators at work and in our lives.
We all know people who seem capable of…
We all know people who seem capable of…
Leadership and Business Ethics
This book offers new and challenging approaches to business ethics that successfully link theory and practice, thereby overcoming lacunae and inadequacies in much of the literature concerning ethics and governance, a theme that recurs with remarkable…
Think Faster, Talk Smarter: How to Speak Successfully When You're Put on the Spot
Develop the life-changing ability to excel in spontaneous communication situations, from public speaking to interviewing to networking, with these essential strategies from a Stanford lecturer, coach, and host of the popular Think Fast, Talk Smart…
