33 10 3070 https://repository.gctu.edu.gh/files/original/6b3febd59ff7d1a1a8889a69c0d89ac6.pdf 58615bedfeb07adf3e23d1eeb3660084 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of IT Business Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Customer Service and Customer Retention in Ghana's Banking Sector : The Case of SG SSB Bank (Societe Generale, Ghana) Creator An entity primarily responsible for making the resource George K. Amoako Robert K. Dzogbenuku,Godson K. Ahiabor Description An account of the resource This paper assesses the extent to which SG-SSB Bank Limited satisfies its customers in order to retain them and to identify the effects of customer service retention on the bank's fortunes. Regarding methodology of the study, a descriptive approach was considered using systematic random sampling method. The field instrument touched attributes of service performance, customer complaints, and service quality from 120 respondents. Multiple-linear regression model was used to determine the relationship between customer service delivery and customer retention. The study revealed that respondents were satisfied with service performance of quality service provided by the bank, but were dissatisfied with how the bank deals with customer complaints. It was concluded that though Ghana's banking sector is growing, much needs to be done in terms of client service management and strengthening employees' relationship with the management for growth. It is recommended that banks in Ghana must strive to meet ever increasing demands of clients if they want to remain relevant and competitive in the banking industry. The implication is that retaining customers through efficient customer service practices should be of prime focus of the top management for tangible results at the frontline. This will enhance corporate image in the banking sector, which is currently described as very competitive. Findings will be useful for policy development for sustainable growth in Ghana's financial services sector and other financial markets in Africa. Publisher An entity responsible for making the resource available Indian Journal of Marketing Date A point or period of time associated with an event in the lifecycle of the resource 2014 Source A related resource from which the described resource is derived https://scholar.google.com/scholar?oi=bibs&cluster=9394124534554939976&btnI=1&hl=en Language A language of the resource English https://repository.gctu.edu.gh/files/original/dae0387b4bfba34819cc98d3d35d5bb6.pdf dda679fb215fe4a71798081f2a8c8802 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of IT Business Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Electronic customer relationship management (E-CRM) practices of micro, small, and medium scale enterprises in Ghana Creator An entity primarily responsible for making the resource Rebecca Baah-Ofori, George Kofi Amoako Description An account of the resource This book chapter is aimed at finding out how SMEs in Ghana employ electronic customer relationship management (E-CRM) to improve their business performance. Case studies were used and five companies were selected and their managers interviewed. The study found that there is a growing awareness among SME owners about social media platforms. It also found that SME owners use such platforms for marketing and e-CRM purposes. The most reported social platforms used for e-CRM were found to be Facebook, WhatsApp and Instagram. Regarding the effectiveness of these platforms for marketing and e-CRM, the SME owners interviewed intimated that they are fast, convenient, and cost effective marketing platforms. This study concludes that SMEs in Ghana are aware of and use mostly free internet platforms such as Facebook, WhatsApp and Instagram for e-CRM. Specifically, SMEs use such platforms … Publisher An entity responsible for making the resource available IGI Global Scientific Publishing Date A point or period of time associated with an event in the lifecycle of the resource 2015 Source A related resource from which the described resource is derived https://scholar.google.com/citations?view_op=view_citation&hl=en&user=hXmr_bYAAAAJ&cstart=20&pagesize=80&citation_for_view=hXmr_bYAAAAJ:hqOjcs7Dif8C Language A language of the resource English Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of IT Business Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource SMS advertisement and purchasing intentions: an emerging market perspective Creator An entity primarily responsible for making the resource George Kofi Amoako, Joshua Kofi Doe, Marian Tsegah, Albert Martins Description An account of the resource This study sought to investigate and understand customer behaviour that determines attitudes in relation to SMS advertising and purchase intentions in Ghana. The quantitative method was used with simple random sampling technique in selecting the respondents. Four hundred eighty-five questionnaires were issued out, 420 were returned and 400 used as the sample size. Structural equation modelling was employed to analyse the relationship amongst the variables. The study findings supported the hypothesis that informative SMS advertisement, entertaining SMS advertisement, credibility of SMS advertisement and irritability of SMS advertisement all has positive influence on purchasing intentions of customers. Publisher An entity responsible for making the resource available Inderscience Publishers (IEL) Date A point or period of time associated with an event in the lifecycle of the resource 2023 Source A related resource from which the described resource is derived https://scholar.google.com/citations?view_op=view_citation&hl=en&user=hXmr_bYAAAAJ&cstart=20&pagesize=80&citation_for_view=hXmr_bYAAAAJ:37Fl7vPTsUIC Language A language of the resource English Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of IT Business Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Corporate social responsibility and brand performance: Evidence from Ghana Creator An entity primarily responsible for making the resource George Kofi Amoako, Kwasi Dartey-Baah, Felicia Naatu, Innocent Senyo Kwasi Acquah, Antoinette Yaa Benewaa Gabrah Description An account of the resource Despite the burgeoning studies on corporate social responsibility (CSR), little is known about how its three dimensions (i.e., environmental, ethical, and social) influence brand performance. This article examines how corporate social responsibility influences brand performance in Ghana. Results from data collected from 1106 distributing, wholesaling, retailing and vending firms involved in telecommunications activities in Ghana indicate that brand knowledge positively impacts organisational brand value. Additionally, we find that environmental CSR is positively related to brand knowledge and brand loyalty. The study further revealed that ethical CSR has a positive impact on brand knowledge and brand loyalty. Also, social CSR is positively related to brand knowledge and organisational brand value. This study advances our understanding of how CSR dimensions affect brand performance. Publisher An entity responsible for making the resource available Elsevier Date A point or period of time associated with an event in the lifecycle of the resource 2024 Source A related resource from which the described resource is derived https://scholar.google.com/citations?view_op=view_citation&hl=en&user=hXmr_bYAAAAJ&cstart=20&pagesize=80&citation_for_view=hXmr_bYAAAAJ:wlzmIqt2EaEC Language A language of the resource English Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of Engineering Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource ON KERNELS OF SOME LEFT RESTRICTION SEMIGROUPS IN PJ X Creator An entity primarily responsible for making the resource RB Abubakar, UI Asibong-Ibe, PC Jackreece Description An account of the resource This study presents some left restriction semigroups LRS in partial transformation PJ {3,4,5,6,7,8,9,10} and computed the kernels K (PJ {3,4,5,6,7,8,9,10}) for each element of LRS in PJ X . Publisher An entity responsible for making the resource available Society for Makers, Artists, Researchers and Technologists Date A point or period of time associated with an event in the lifecycle of the resource 2021 Source A related resource from which the described resource is derived https://scholar.google.com/citations?view_op=view_citation&hl=en&user=AhSMvB8AAAAJ&pagesize=80&citation_for_view=AhSMvB8AAAAJ:mB3voiENLuc Language A language of the resource English https://repository.gctu.edu.gh/files/original/09e1a2c28b60304fe801089f50e66127.pdf 99515c0099595484f8c9d152495e636e Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of IT Business Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Innovation and marketing in Africa–a Ghanaian perspective Creator An entity primarily responsible for making the resource George K Amoako, Joshua Kofi Doe, Felicia De Heer Description An account of the resource Innovation is a natural part of all human societies. Africans are probably more innovative than other races, if necessity is the mother of inventions, and yet have realised the least benefits from the exploitation of innovation in the performance of marketing and business activities. This paper reviews literature from various sources to throw more light on the issues and challenges that confront the exploitation of innovation and marketing in Africa. Based on the evidence given the paper suggests areas where attention need to be drawn in order to enhance Africa’s ability to exploit innovations and marketing. Publisher An entity responsible for making the resource available Inderscience Publishers Ltd Date A point or period of time associated with an event in the lifecycle of the resource 2014 Source A related resource from which the described resource is derived https://scholar.google.com/citations?view_op=view_citation&hl=en&user=hXmr_bYAAAAJ&cstart=20&pagesize=80&citation_for_view=hXmr_bYAAAAJ:_FxGoFyzp5QC Language A language of the resource English Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of IT Business Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Digital marketing and sustainability competitive advantage: A conceptual framework Creator An entity primarily responsible for making the resource George Kofi Amoako, Gifty Agyeiwah Bonsu, Antoinette Yaa Benewaa Gabrah, George Oppong Appiagyei Ampong Description An account of the resource The usage of digital marketing has significantly changed how firms, businesses, and marketers engage with their buyers. Digital platforms such as Facebook, Google, YouTube, Twitter, Instagram, and many others are utilized in an attempt to offer different kinds of personalized campaigns that companies can use to communicate with their customers. Many companies including retail, manufacturing, wholesale, and several others are exploiting digital marketing as a component of their overall sustainable marketing strategies to attain a competitive edge over their counterparts. Therefore, this research proposes that digital marketing relates to sustainability competitive advantage. The research argues that social media green marketing, ecological marketing orientation, social media corporate social responsibility, cause-related marketing, and digital marketing have a positive relationship with sustainability competitive … Publisher An entity responsible for making the resource available IGI Global Date A point or period of time associated with an event in the lifecycle of the resource 2023 Source A related resource from which the described resource is derived https://scholar.google.com/citations?view_op=view_citation&hl=en&user=hXmr_bYAAAAJ&cstart=20&pagesize=80&citation_for_view=hXmr_bYAAAAJ:oFn-K-OQSCAC Language A language of the resource English https://repository.gctu.edu.gh/files/original/e199b64a8059a02d97f731ab2f1d07da.pdf 6aaaa172f17438cd468277a71145e317 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of Engineering Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource A class of U-ample I-semigroups Creator An entity primarily responsible for making the resource RU Ndubuisi, KP Shum, RB Abubakar, MA Mbah Description An account of the resource In this paper, we study U-ample I-semigroups and obtain its structure theorem. It is proved that a semigroup is a U-ample I-semigroup if and only if it can be expressed by W GBR (M, θ), namely, the weakly generalized Bruck-Reilly extension of a monoid. This result not only extends and amplifies the structure theorem of I-bisimple semigroups given by RJ Warne, but also generalizes the structure theorem of*-bisimple type AI-semigroups given by Y. Shang and L. Wang in 2012. Date A point or period of time associated with an event in the lifecycle of the resource 2021 Source A related resource from which the described resource is derived https://scholar.google.com/citations?view_op=view_citation&hl=en&user=AhSMvB8AAAAJ&pagesize=80&citation_for_view=AhSMvB8AAAAJ:hFOr9nPyWt4C Language A language of the resource English Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of Engineering Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Embracing Environmentalism By Assessing The Sustainability and Adoption Of Biomass As Boiler Fuel In The Manufacturing Industry Creator An entity primarily responsible for making the resource Naana Tetebea Oyirifi, Ruhiya Abubakar, Emmanuel Kwame Effah, Nana Agyeman Prempeh, Amevi Acakpovi Description An account of the resource This study was designed to investigate the sustainability of using biomass as fuel for industrial boilers within the manufacturing sector, with particular reference to Cargill Ghana Limited, located within the Free zones enclave of Tema. The research was designed to achieve four specific objectives including; The identification of the social-economic benefits of using biomass as boiler fuel; Examination of the potential environmental impact of biomass as boiler fuel; Determination of the impact of fossil fuel cost on the adoption of biomass as boiler fuel; and Identification of the challenges which hinder sustainability in the adoption of biomass as boiler fuel. Adopting a convenient sampling model, a sample size of 65 was evaluated from Cargill’s population of 187 using sample calculator. The primary data was collected with the aid of interviews and questionnaires administered on suppliers and staff respectively. The acquired data was analysed with tables, pie charts, histograms and mathematical interpretations for the demographics, and tables along with central tendencies of frequencies for the main survey. The findings reveal that an average of 74.1% of the participants agree that biomass as a boiler fuel has some socio-economic benefits. While majority of the participants remained neutral, only 28.6% indicated that the adoption of biomass has environmental consequences. The findings further show that 73.1% of the people agree that the continuous increases in the prices of fossil fuel have triggered high adoption of biomass. Lastly, 54.2% of the participants believe that climatic factors such as, land allocation and land tenure; occupational accidents … Date A point or period of time associated with an event in the lifecycle of the resource 2024 Source A related resource from which the described resource is derived https://scholar.google.com/citations?view_op=view_citation&hl=en&user=AhSMvB8AAAAJ&pagesize=80&citation_for_view=AhSMvB8AAAAJ:blknAaTinKkC Language A language of the resource English https://repository.gctu.edu.gh/files/original/9ecee71bf85fbca64c7606d04fde4bf8.pdf 2fbeb070ce5a590a0febcae890e7c5e9 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of IT Business Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Effect of QR code and mobile money on performance of SMEs in developing countries. The role of dynamic capabilities Creator An entity primarily responsible for making the resource Klenam Korbla Ledi, Enya Ameza-Xemalordzo, George Kofi Amoako, Bernice Asamoah Description An account of the resource The purpose of the study is to examine the effect of QR code payment and mobile money on the performance of SMES in developing countries and the moderating role of dynamic capabilities. A survey method was used to gather data from the target population of SMEs that are making use of digital financial services in their business transactions. A total of 206 SMEs responded to the questionnaires. The study found that both mobile money usage and QR code payments have a significant and positive impact on SME performance. In addition to that, the study revealed that the effect of dynamic capabilities on firm performance was also statistically significant. The study also found the moderating effect was statistically significant for mobile money payments. However, for QR code payments, the moderation effect was not statistically significant. These findings imply that it is prudent for SMEs to adopt digital financial … Publisher An entity responsible for making the resource available Cogent Date A point or period of time associated with an event in the lifecycle of the resource 2023 Source A related resource from which the described resource is derived https://scholar.google.com/citations?view_op=view_citation&hl=en&user=hXmr_bYAAAAJ&cstart=20&pagesize=80&citation_for_view=hXmr_bYAAAAJ:3_f9JqYsqVQC Language A language of the resource English