249 10 3118 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of IT Business Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Food Advertising and Childhood Obesity Creator An entity primarily responsible for making the resource Robert Ebo Hinson Description An account of the resource This book explores the ways in which the environmental factor of advertising can influence children’s food choice and health status, and how it contributes to the significant public health issue of childhood obesity. Food Advertising and Childhood Obesity seeks to gain a better understanding of children’s food choice based on children’s exposure to different advertising by analyzing food type, brand mascot physique, health messages, and media. The book begins by reviewing the ways in which children become consumers and the role of advertising in this process. It then explores a range of advertising variables in children’s food choice and consumption. This includes theoretical and practical discussion of foods and brand mascots, health messages embodied in food advertising, and comparisons of the effects of different advertising based on entertainment level, such as using new media to present ‘advergames’ supported by television advertising. Each chapter is supported with relevant theories and a research summary is presented on each topic for clarification. The book also introduces some ways of constructive working with children and concludes with a chapter dedicated to market research and children. Written for students and practitioners of marketing, market research, and advertising, especially within the global food industry, this book offers readers a new approach to understanding child food choice and consumption that will inform effective corporate social responsibility strategies to address this issue. Publisher An entity responsible for making the resource available eBook Published Date A point or period of time associated with an event in the lifecycle of the resource 2017 Source A related resource from which the described resource is derived https://www.taylorfrancis.com/books/mono/10.4324/9780429344435/food-advertising-childhood-obesity-fariba-esmaeilpour-mitra-shabani-nashtaee Language A language of the resource English Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of IT Business Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Political Institutions, Party Politics and Communication in Ghana Creator An entity primarily responsible for making the resource Robert Ebo Hinson Description An account of the resource This book is one of two volumes that examines the successes and failures of the Ghanaian Fourth Republic from a political, public administration and public policy viewpoint. Published to coincide with the thirtieth anniversary of the founding of the Fourth Republic, these volumes bring together leading scholars to consider the political achievements and failures that have taken place in the country since the early 1990s, and what these tell us about the state of politics and democracy in twenty-first century Ghana and beyond. This volume focuses on party politics, political communication and public policy. It assesses themes such as interest groups, electoral politics, democratization, constitutionalism, the role of the media, and gender and politics. The volume also places Ghana in a global context, demonstrating how lessons learnt from the country can be applied elsewhere around the world, and what is unique about the Ghanaian political experience. It will appeal to all those interested in public policy, public administration and African politics. Publisher An entity responsible for making the resource available Three Decades of the Fourth Republic Date A point or period of time associated with an event in the lifecycle of the resource 2024 Source A related resource from which the described resource is derived https://link.springer.com/book/10.1007/978-3-031-54744-7 Language A language of the resource English http://repository.gctu.edu.gh/files/original/05e5bd3c818d3100d324cf08f6acfed3.pdf 08bbeee2071e49aca4ad54430f478768 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of IT Business Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Investigating market orientation and positioning in star-rated hotels in Ghana Creator An entity primarily responsible for making the resource Robert Ebo Hinson Description An account of the resource Purpose - Market orientation and positioning have been widely recognized as organizational metrics linked to hotel performance. The purpose of this study is to offer the link among market orientation, positioning and hotel performance in Ghana's (luxury) hotel sector. It also reports on the joint influence of market orientation and positioning on hotel performance in the same sector. Design/methodology/approach - Three hypotheses were investigated on the link between market orientation and hotel performance, positioning and hotel performance, and the joint effect of market orientation and positioning on hotel performance. A survey of star-rated (luxury) hotels in the capital city of Ghana was used. One hundred and five responses were used in the analysis. Descriptive statistics, exploratory factor analysis and hierarchical regression were used to test the three hypotheses. Findings - All hypotheses were accepted. Market orientation and positioning jointly affect hotel performance, and the study provides hotel managers with suggestions on how to enhance their performance via market orientation and positioning. Research limitations/implications - Management perspectives on market orientation, positioning and hotel performance were sought to the exclusion of customers. Originality/value - This study is one of the few attempts to systematically investigate the intertwined concepts of market orientation, positioning and performance in a developing economy hospitality context. Keywords Positioning, Ghana, Market orientation, Hotel performance, Star-rated hotels Paper type Research paper Robert Ebo Hinson, Ibn Ka Publisher An entity responsible for making the resource available Emerald Publishing Limited Date A point or period of time associated with an event in the lifecycle of the resource 2017 Source A related resource from which the described resource is derived file:///C:/Users/Afriyie/Downloads/Hinsonetal.2c2017.pdf Language A language of the resource English http://repository.gctu.edu.gh/files/original/712f3517a5f3ab0583c0ac06e06d44ee.pdf a8b4936feb9e6d487bc9c1474d9e1816 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of IT Business Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Re-imagining Educational Futures in Developing Countries Creator An entity primarily responsible for making the resource Robert Ebo Hinson Description An account of the resource Although all universities across the world are facing similar challenges due to the global pandemic, universities from emerging countries have inherent challenges that present an additional complexity to the way they can manage the impact of COVID-19 (Marinoni et al., 2020; Mogaji & Jain, 2020). Tere are challenges around the existing infrastructure; for instance, universities are underfunded by the government and have limited teaching resources. Admissions at public . Date A point or period of time associated with an event in the lifecycle of the resource 2022 Source A related resource from which the described resource is derived https://www.researchgate.net/profile/Varsha-Jain-6/publication/358600114_Role_of_Culture_in_Developing_Transformative_Leadership_for_Higher_Education_in_Emerging_Economies/links/64a7acfcb9ed6874a501cd5e/Role-of-Culture-in-Developing-Transformative-Leadership-for-Higher-Education-in-Emerging-Economies.pdf#page=97 http://repository.gctu.edu.gh/files/original/20d3af264b850b92462ff192709a85dd.pdf 277276ee5e7881859bf103566248320b Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of IT Business Text A resource consisting primarily of words for reading. Examples include books, letters, dissertations, poems, newspapers, articles, archives of mailing lists. Note that facsimiles or images of texts are still of the genre Text. Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Decoding Coca-Cola Creator An entity primarily responsible for making the resource Robert Ebo Hinson Description An account of the resource In 2019, the brand consultancy Interbrand ranked the world’s most important brands. Based on the perception of the brand across the world, the value that the brand adds to the company, and the brand’s future plans, Interbrand positioned Coke as the fifth most important brand in the world. Despite declining sales over the last five years, Coke’s worth was estimated at US$63.4 million, a figure that outranked Disney, McDonald’s, and Facebook (Khan, 2019). The salience of Coke is testament to the degree to which Coca-Cola has successfully constructed, cultivated, and sustained its brand for over 135 years. Its longevity and durability also tell further stories about the complex and multifaceted processes that underpin branding. Identifying these different and often obscured processes, and examining the nature of their contribution to the Coke brand, is the aim of this unique collection. As an interdisciplinary collection, the following chapters not only adopt multiple approaches; they also traverse time and space. Publisher An entity responsible for making the resource available Routledge Date A point or period of time associated with an event in the lifecycle of the resource 2021 Source A related resource from which the described resource is derived https://scholar.google.com/scholar?start=180&q=Robert+Ebo+Hinson&hl=en&as_sdt=0,5 Language A language of the resource English http://repository.gctu.edu.gh/files/original/075bd2c4e67b496427a083a03c8dc7f4.pdf 1c7477d88d9acfdd7c2d3b4c5d75985a Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of IT Business Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource ThePerceived Utility and University Enrolment IntentioninIndonesia: StudentsPerspective Creator An entity primarily responsible for making the resource Robert Ebo Hinson Description An account of the resource This study investigates the difference between the utility of general higher education (GHE) and Islamic higher education (IHE),students' enrolment intention, and their correlation. Data werecollected using questionnaires. The participantsof this study were 753 students in South Kalimantan, Indonesia.Researchers used convenience and snowballing sampling techniques. Data analysis used the Wilcoxon Signed Rank Test and Spearman'scorrelation. This study proves that the level of utility and all its factors (economic and non-economic benefit, probability ofsuccess, and cost) differ significantly between GHE and IHE(Sig0.05). Moreover, it was found that all factors correlate with enrolment intention(Sig0.05).However, correlation coefficients indicate that the costof GHE and IHE is the factor with the weakest correlation (p=0,139andp=0.084) with enrolment intention. The strongest correlation with enrolment intention is the utilityof GHE and IHE(p=0,597and p=0.579)and the possibility of success in GHE and IHE(p=0,614 and p=0.530). This study offerspractical recommendations for higher education institutions and suggests future research Publisher An entity responsible for making the resource available The Perceived Utility and University Enrolment Intention in Indonesia. Source A related resource from which the described resource is derived https://jurnal.iainponorogo.ac.id/index.php/cendekia/article/view/7364/pdf Language A language of the resource English http://repository.gctu.edu.gh/files/original/b8308ebd6a435d5af9dc65a4609a3c8c.pdf da59441c269fb7db4b7b0d5c557dc34c Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of IT Business Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Transformative Governance: Utilizing Social Media Dynamics to Improve Public Service Implementation in the Digital Age in Indonesia Description An account of the resource The widespread use of social media has fundamentally changed the way people communicate, collaborate, and interact and led to significant shifts in the social structure and contemporary cultural order. This study aims to analyze the role of social media in revolutionizing the implementation of public services in the digital era. The method used is a qualitative approach by utilizing Google Collab and Nvivo’s analysis tools. Key findings show that internet use is dominated by adolescents and adults, which accelerates the adoption of public services through social media, mainly due to the high level of technological literacy among users. The results of this study contribute to the literature by emphasizing the role of social media as an effective tool to overcome the limitations of conventional communication in public services. The practical implications of this study show the potential for improving public service standards at the international level through the optimization of social media in reaching the community more widely and efficiently. Publisher An entity responsible for making the resource available Nyimak Journal of Communication Date A point or period of time associated with an event in the lifecycle of the resource 2024 Source A related resource from which the described resource is derived https://www.researchgate.net/profile/Muhammad-Younus-21/publication/384998959_Transformative_Governance_Utilizing_Social_Media_Dynamics_to_Improve_Public_Service_Implementation_in_the_Digital_Age_in_Indonesia/links/6710e369069cb92a8119cb71/Transformative-Governance-Utilizing-Social-Media-Dynamics-to-Improve-Public-Service-Implementation-in-the-Digital-Age-in-Indonesia.pdf Creator An entity primarily responsible for making the resource Robert Ebo Hinson Language A language of the resource English Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of IT Business Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Physical Activity Among African Academics in a Post-COVID-19 Era: The Terrain for Action Creator An entity primarily responsible for making the resource Robert Ebo Hinson Description An account of the resource Te situation caused by the Covid-19 global crisis has led universities to make abrupt and immediate changes to continue training their students virtually (Bao, 2020). Universities have had to urgently adapt their strategies to respond to the crisis since the beginning of the epidemic to carry on with their daily tasks efciently (Ali, 2020; Kieu et al., 2020). Time, however, was against the stakeholders as they had to plan to immediately adjust their teaching style and Source A related resource from which the described resource is derived https://www.researchgate.net/profile/Varsha-Jain-6/publication/358600114_Role_of_Culture_in_Developing_Transformative_Leadership_for_Higher_Education_in_Emerging_Economies/links/64a7acfcb9ed6874a501cd5e/Role-of-Culture-in-Developing-Transformative-Leadership-for-Higher-Education-in-Emerging-Economies.pdf#page=168 Language A language of the resource English http://repository.gctu.edu.gh/files/original/c3fae9ae993b5e1a58a3aa3e01e95ffc.pdf 3b55396756425556950c6becb19ff684 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of IT Business Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Two-way communication on bank websites in Ghana: A data triangulation approach Creator An entity primarily responsible for making the resource Robert Ebo Hinson Description An account of the resource The objective of the study was to assess how banks adopt a two-way communication approach in communicating with their customers. It further examined the difference that exists between the websites of locally and foreign owned banks operating in Ghana with respect to their dialogic potentials. The study employed both quantitative and qualitative approaches. Data was obtained from the contents of the websites as well as from customers of the banks considered. A two-sample t-test was used to test the hypotheses. The results show that all the banks incorporate ease of interface, usefulness of information and conservation of visitors’ features in their websites. Again, the results show that significant differences exist between locally-owned banks and foreign-owned banks with regards to user perceptions of the conservation of visitors’ principles on bank websites. The findings are that user perceptions must be taken into consideration in the development of websites. Firms should avoid the temptation of blindly imitating other websites without considering the input of specific users and other stakeholders. The novelty of the research stems from the data triangulation approach used. Publisher An entity responsible for making the resource available sagepub.co.uk/journalsPermissions.nav Date A point or period of time associated with an event in the lifecycle of the resource 2015 Source A related resource from which the described resource is derived https://journals.sagepub.com/doi/pdf/10.1177/0266666915605556 Language A language of the resource English http://repository.gctu.edu.gh/files/original/6d4cd4d9c20b50447fa4d1db8f16eab1.pdf 8d1741e93f36e7cf8b4a17d22b2851cb Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Faculty of IT Business Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Evaluating hotel websites as a marketing communication channel: A dialogic perspective Creator An entity primarily responsible for making the resource Robert Ebo Hinson Description An account of the resource Abstract The purpose of this paper is to assess hotel websites as a marketing communication tool using Kent and Taylor’s (1998) dialogic principles. This study was executed qualitatively using content analysis of 42 hotel websites in Ghana. The results of the study show that hotels in Ghana are adequately utilising websites as a marketing communication tool. The findings further show a preponderant use of the principle of conservation of visitors and the dialogic loop principle by the sampled hotel websites. However, the majority of the sampled websites performed rather poorly on the return visit principle. The research contributes to the scarce literature on hospitality management in an emerging economy context. Publisher An entity responsible for making the resource available sagepub.co.uk/journalsPermission Date A point or period of time associated with an event in the lifecycle of the resource 2015 Source A related resource from which the described resource is derived https://journals.sagepub.com/doi/pdf/10.1177/0266666915570506 Language A language of the resource English